Short-Form Videos in Marketing

Short-Form Videos in Marketing

Short-Form Video Content: The Modern Marketing Trend You Can’t Afford to Ignore In the age of endless scrolling, short-form video content has evolved from a fun distraction into a marketing juggernaut. Platforms like TikTok, In stagram Reels, YouTube Shorts, and even...
Avoid Common Geofencing Missteps

Avoid Common Geofencing Missteps

Common Missteps Marketers Make with Geofencing—and How to Avoid Them Geofencing holds serious potential for marketers looking to reach the right people at the right place—but only when it’s used strategically. If you’ve experimented with location-based marketing and...