by dev | Nov 30, 2020 | Blog Video Content
Is it time to acquire a mailing list? Whether your current list is stale or you don’t have a list, there are some things to think about before purchasing a new mailing list. If you find that you aren’t getting good response rates and overall lackluster results,...
by dev | Jul 28, 2020 | Blog Video Content
This isn’t your run of the mill direct mail campaign. Get creative and get integrated. It takes work and creativity to get in front of these prospects. A dimensional mailing starts with good quality data. You must have a clear understanding of who your prospect is,...
by dev | Jun 16, 2020 | Blog Video Content
Do you know what a pURL is and how to effectively use it? No, we’re not talking about necklaces and grandmothers. It’s a highly valuable tool that gets results. A pURL is a personalized url. That’s just a fancy way of saying it’s a web address with your...
by dev | Jun 15, 2020 | Blog Video Content
Make sure your direct mail piece makes it to the most coveted spot- the armpit. If your mail piece makes it there it means it will be read and more importantly, avoid being thrown in the trash immediately. The bottom line is that your direct mail piece must grab your...
by dev | Jun 15, 2020 | Blog Video Content
A dimensional mail piece is just what it sounds like – something with dimension. It’s a package. But do you know how to use “bulky mail” or a dimensional mail piece in your marketing campaigns? A dimensional mailing is by definition, a package that has some sort of...
by dev | Feb 13, 2020 | Blog Video Content
The options are nearly limitless when it comes to your direct mail offer. Think about your desired response or result to help guide your to the right offer. Your direct mail campaign is only as good as your offer. After all, how can you expect your audience to respond...